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iOS 18 Introduces Enhanced Charging Limit Options for iPhone 15

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By Ogbodo Emmanuel

Apple has rolled out an update to its battery health settings in iOS 18 for the iPhone 15, offering users more control over charging limits to combat battery degradation.

In the latest update, users can now choose from a range of optional charging limits, including 80%, 85%, 90%, 95%, or 100%, building upon the previous 80% limit introduced in iOS 17.

While the 100% limit may seem redundant, users are provided with flexibility in setting their preferred charging threshold. However, the concept of charging limits has been deemed somewhat redundant and potentially confusing, as it only marginally extends battery lifespan while reducing daily charge capacity.

iOS 18’s new charging limit system interacts with the Optimised Battery Charging feature, which halts charging at 80% and resumes just before typical usage times. If a user sets a lower charging limit, the Optimised Battery Charging feature is disabled and can only be reactivated by restoring the limit to 100%.

Furthermore, iOS 18 includes an additional option where users, upon reverting to a 100% limit, are prompted to confirm their decision. They can also choose a temporary 100% limit until the following day, after which the previous limit is reinstated.

While the new charging limit settings offer increased user control, experts suggest sticking with the Optimised Battery Charging feature for optimal battery management. The long-term benefits of adjusting charging limits are minimal, and users may find themselves needing to recharge their devices more frequently during the day.

Ultimately, while the update provides more granular control over charging thresholds, users are advised to weigh the trade-offs carefully and consider their individual usage patterns before adjusting these settings.

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YouTube Cracks Down on Cheap Premium Plans Bought With VPNs

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By Emmanuel Ogbodo

YouTube has started canceling YouTube Premium memberships of users who signed up using VPNs to access cheaper subscription rates in other countries. Multiple users reported on Reddit that their premium plans were canceled, accompanied by email and in-app notifications explaining the cancellations.

A Google support representative confirmed the crackdown, stating that YouTube is canceling memberships for accounts that falsified their signup country information, which violates YouTube’s Paid Terms of Service. The representative noted that affected users will receive notifications about the cancellation.

Previously, many users opted to sign up for YouTube Premium in countries like Ukraine, where subscription rates are significantly lower (around $2.40/month), compared to the US or UK where prices are higher (around $14-15/month). YouTube recently raised its Premium prices for US users and extended the hike to long-term subscribers earlier this year.

VPNs (Virtual Private Networks) are typically used for internet security and privacy but can also be used to mask a user’s location to access content or services available at lower rates in other countries. This practice allows users to bypass geographical restrictions and access more affordable subscription plans.

The crackdown underscores YouTube’s effort to enforce its pricing policies and terms of service globally, aiming to prevent users from exploiting regional price discrepancies using VPNs.

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Airtel Africa Partners with WebEngage for Digital Customer Value Management

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By Emmanuel Ogbodo

Airtel Africa, the continent’s second-largest telecom provider with 150 million customers, has teamed up with WebEngage to enhance its digital customer value management. The partnership aims to promote financial inclusion and bridge the digital divide by leveraging mobile money, entertainment, and digital services.

Key aspects of the collaboration include:

  • Personalized User Engagement: WebEngage’s platform tracks over 600 user actions across 14 markets, facilitating personalized customer journeys and enhancing engagement.
  • Platform Integration: Airtel will utilize WebEngage across multiple channels including Web, App, Meta, Google, SMS, and email to improve customer retention and user experience.
  • Impact and Goals: With more than 30 personalized customer journeys live, the initiative has already engaged over a million subscribers, achieving a 30% conversion rate. The focus is on enhancing Customer Lifetime Value (CLTV) while respecting customer privacy.

Leadership Perspectives:

  • Priya Thakoor, Airtel Africa’s Group Senior Vice President for Digital & Product, highlighted the rapid implementation and the strategic impact on customer engagement and retention.
  • Hetarth Patel, Vice President at WebEngage, underscored the potential for 1:1 customer engagement across diverse channels and emphasized the collaborative efforts in Nairobi and Dubai to drive digital transformation.

This partnership underscores Airtel Africa’s strategic move towards digital transformation by integrating advanced customer engagement solutions to enhance user experiences and drive business growth.

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Galaxy S25 and S25+ to Miss Out on Ultra Camera Upgrades

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By Emmanuel Ogbodo

If you’re considering upgrading to the Galaxy S25 for enhanced camera features, you may need to opt for the Ultra model. Reports reveal that the standard Galaxy S25 and Galaxy S25+ will not receive the same camera advancements as the Galaxy S25 Ultra.

Set to launch in six months, the Galaxy S25 series camera details have surfaced. Both the Galaxy S25 and S25+ will feature a 50MP primary rear camera and a 12MP front camera, similar to their predecessors.

In contrast, the Galaxy S25 Ultra is expected to boast a 200MP primary rear camera, a 50MP ultra wide camera, a 50MP telephoto camera with 3x optical zoom, and another 50MP telephoto camera with 5x optical zoom.

All models are anticipated to be equipped with the Exynos 2500 chip in most regions and the Snapdragon 8 Gen 4 processor in China and the USA. However, yield issues with the Exynos 2500 may lead Samsung to use the Snapdragon 8 Gen 4 chip globally.

The new Galaxy S25 series is also expected to introduce several new AI features. Further details are anticipated in the coming months.

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