By Omoniyi David
Smirnoff Ice, a brand from Guinness Nigeria, marked International Youth Day with Chilltopia; a high-energy tour across Lagos, Abuja, and Port Harcourt themed “Dare to Chill.”
The series blended music, games, art, and premium hospitality to unite young Nigerians under the #TogetherWeChill banner.
“Our goal was to create a space where young people could own their vibe, connect, and make lasting memories,” said Oluwanponmile Alabi, Category Lead for Ready to Serve at Guinness Nigeria.
In Lagos, the experience featured immersive Smirnoff-themed corners, oversized games, and DJ sets by Chella, Mia, and Etee, alongside live acts Twix Da Jims and Shoday.
Abuja’s edition included an “experience tunnel,” buzzing game zones, and performances from DJs Steve, Spunky, Piizii, and SlimZace, topped by Sound Boi BME’s electrifying set.
The Port Harcourt finale offered face painting, tattoos, dance battles, and performances from Succido, Motombo, Ice Hood, and AI Ayee, with DJs Ralph, Softsnow, and Faithful keeping the energy high.
Alabi noted that hosting Chilltopia in key cities cements Smirnoff’s place in Nigeria’s youth culture, driving creativity, community, and individuality.